What Smart Investors Know Want to be Smarter With Your Money? Join our mailing list and get news and info to support your financial goals. First Name Last Name Email Address Thank you! Oops! Smart investors take the time to separate emotion from fact. Share | Related Content Should You Invest in Exchange Traded Funds? There are hundreds of ETFs available. Should you invest in them? The Investment Risk No One’s Ever Heard Of You face a risk for which the market does not compensate you, that can not be easily reduced through diversification. 5 Smart Investing Strategies Getting what you want out of your money may require the right game plan.